What AutomatiKing achieved with Dealfront:
100%
increase in summit registrations
70%
reduction in time spent on manual research
2x
increase in qualified outreach through LinkedIn, email, and WhatsApp
Get to know AutomatiKing
AutomatiKing is a marketing and business automation company on a mission to help SMBs and professionals work smarter, not harder. Since 2013, they’ve been empowering clients to eliminate repetitive, time-consuming tasks so they can focus on high-impact work and business growth.
AutomatiKing supports small and mid-sized businesses across industries like professional services, education, and technology. Their blend of strategic consulting and hands-on implementation helps clients design, build, and scale digital automation across multiple channels including CRM, email, social media, lead generation workflows, and more.
Whether it’s streamlining operations, boosting lead conversion, or improving campaign efficiency, AutomatiKing brings clarity, speed, and measurable results to modern business processes.
The challenge
Ahead of their Automation Summit, AutomatiKing faced a critical challenge: identifying the right people engaging with their launch content and workshop pages.
Despite strong engagement metrics (clicks, views, and time on page), the team had no visibility into who was actually visiting their site? Were they ideal prospects? Existing leads? Potential partners? They simply didn’t know. With no way to connect digital activity to real companies or contacts, they were flying blind.
Manual research was the only option,but with a lean team managing multiple priorities, it was slow, unsustainable, and often ineffective. Valuable interest was slipping through the cracks. Registrations lagged behind target. And with the event just weeks away, the team risked missing a crucial opportunity to showcase their brand and generate high-value leads.
The solution
That’s when AutomatiKing turned to Dealfront. With Dealfront, they could finally see who was behind the visits. They were able to:
Identify high-intent companies visiting their website
Instantly enrich visitor data to see company details and intent signals
Set up automated outreach flows via LinkedIn, email, and WhatsApp
Assign outreach to the right team members quickly
Suddenly, instead of playing guessing games, they had real intelligence at their fingertips.
A small team used Dealfront to coordinate and scale their outreach with precision. The first week alone, they spotted several mid-market companies in their target audience actively exploring the summit page, and reached out the same day.
“We doubled our summit registrations. Instead of spending hours trying to figure out who visits our site, we now spend just a couple of hours a week on data collection—and focus the rest on actual outreach.” — Stefano De Carlo, CEO, AutomatiKing
What used to take hours of manual research now takes minutes, and that freed up the team to move faster, connect with prospects earlier, and personalize their outreach more effectively.
Key takeaways
For AutomatiKing, visibility into high-intent website visitors changed everything. By knowing which companies were engaging with their summit content, they were able to prioritize outreach, personalize communication, and significantly improve marketing results.
Instead of relying on guesswork or spending hours manually researching leads, their small team could now act with clarity and speed, leading to measurable gains in both efficiency and impact.
Here’s what they achieved with Dealfront:
100% increase in summit registrations (from 15 to 30+)
70% reduction in research time (from 7 hours to 2 hours/week)
Higher conversion rates, with more time spent on connecting rather than searching
“If you're serious about lead generation, you need visibility. Dealfront shows you who's engaging with your content so you can act fast. For us, it literally doubled our results.” — Stefano De Carlo, CEO, AutomatiKing