Hi Jamie,

The latest edition of Dealfront Digest is here and packed full of insights! It might be a short month, but we’re not short-changing you! Dive into the world of sales and marketing in this jam-packed issue and learn more about useful tools and how you can optimize your strategies.

Dealfront Blog: Stay up to date

What are Trigger Events?

Ever wonder how to time your sales outreach perfectly? This article breaks down what trigger events are, why they matter, and how they can revolutionize your sales strategy. Learn how to leverage key moments like funding rounds or leadership changes to craft timely, personalized outreach that stands out.

Boost Your Marketing Strategy with Sales Intelligence Data

Enabling marketing teams with sales intelligence data can lead to higher quality audience targeting which ultimately drives business growth. Find out how marketing can use sales intelligence data to best effect.

Exclusive Insights & Expert Advice

Target Award Winning Companies

Learn how to target companies that recently won an award with our latest Play. Using this trigger event you can benefit from more targeted marketing and sales efforts, unlock opportunities for cross-selling and upselling, and learn how to reach out at the perfect moment.

Revenue Insider #10 - Strategic Forecasting as a Core Challenge

Catch up on the latest from Dealfront’s CRO, Kevin McIntyre, as he explores the relationship between the CRO and RevOps and how the collaboration needed in this relationship can drive both immediate revenue growth and long-term success.

Dealfront Stream: Tune in to exclusive series

The Sales Stoic

February’s Stoic meditations are focused on the theme of resilience and inner strength. This month join Jack and Zack to explore how you can develop your emotional resilience, maintain composure in challenging situations, and strengthen your inner resolve against external pressures.

All B2B Marketing - How to run your first ABM campaign

Join Sanjana Murali in conversation with Declan Mulkeen, CMO of StrategicABM and trusted ABM advisor to top B2B tech brands. As the host of the Let’s Talk ABM podcast, Declan brings his passion and expertise to the table, sharing actionable insights to help you master account-based marketing.

Growth Machines - Using in-app messaging for tailored user experiences

In this episode of Growth Machines, host Vincent Jong sits down with Todd Olson, co-founder and CEO of Pendo to explore the powerful PLG strategies used by businesses of all sizes, from startups to global enterprises. Tune in to learn about personalized onboarding flows, smart go-tomarket tactics, and how AI-driven campaigns can boost user engagement and retention.

Revenue Career Ladder

There’s even more coming to Stream by Dealfront over the coming weeks and months. Next to launch will be a brand new series, Revenue Career Ladder, hosted by Dealfront’s very own Jamie Pagan. Keep your eyes peeled for this one if you’re interested in taking the next step in your career, or are looking for inspiration for a change and a new challenge!

Talk soon 👋🏻

The Dealfront team

Hi Jamie,

The first Dealfront Digest of 2025 has landed, and we’re kicking off the year with a bang! Start your January strong with fresh insights, sales and marketing tips, and all the tools you need to crush your goals this year. So join us as we toast a new year, new wins, and make 2025 your best year yet!

Introducing Stream: Exclusive series on demand

2025 is here, and so is Stream, our shiny new platform that’s a little like Netflix meets YouTube, but tailored for professionals like you.

Whether you're hustling in sales, dreaming big in marketing, or looking for a fresh perspective on work and life, Stream has something for you.

To kick-off with, we’ve got three binge-worthy series for you:

• The Sales Stoic: think ancient wisdom, modern sales strategies, and a splash of humor.

• All about B2B Marketing: plenty of insights to help you outsmart the competition and build unforgettable campaigns.

• Growth Machines: want to know the secrets behind scaling businesses? We’ve got them here!

And this is just the start. Coming later this year, we’ll introduce more series, including Revenue Career Ladder, packed with practical and unexpected advice for climbing to the top, as well as loads more can’t-miss sales content.

Entertainment, education, and inspiration, Stream delivers it all. So, grab your laptop and get ready to power up your career like never before.

🚀 Stream launched January 1st, so if you haven’t checked it out yet, go now!

Talk soon 👋🏻

The Dealfront team

Hi Jamie,

You might’ve heard whispers that we’ve been working hard to bring something new your way… and now it’s here!

Say goodbye to guesswork - Playbooks are here

Whether you're looking to uncover your Total Addressable Market, define your Ideal Custom Profile, or spot companies signaling buying intent, these Playbooks provide actionable strategi to sharpen your focus and drive results.

Are you missing high-value prospects by targeting too broadly?

Do you know which companies are signaling their readiness to buy?

"These Playbooks are a game-changer for modern prospecting strategies." - Sam O’Brien, VP of Marketing at Dealfront

The first three Playbooks are now live and are here to help you:

• Identify your TAM – Unlock your market's full potential and prioritize the right opportunities by understanding your Total Addressable Market.

• Define your ICP – Pinpoint your perfect-fit customers so you can focus on prospects likely to convert, and drive better results.

• Spot intent signals – Identify and unlock the ability to act on real buying signals at the very first sign of intent to stay ahead of the competition.

Plus, we’ve got plenty more on the way! And just like these, our upcoming Plays will also help you streamline areas of your work for improved efficiency and success.

Think of Playbooks as your go-to guide for tackling the most challenging aspects of sales and marketing. They’re packed with actionable strategies, expert insights, and step-by-step advice tailored to help you work smarter, not harder.

So, no matter whether you’re refining your targeting, spotting buying signals, or building strong pipelines, our Playbooks will take all the guesswork out of the equation, so you can focus on what really matters: closing deals and driving growth.

Talk soon 👋🏻

The Dealfront team

Hi Jamie,

The latest edition of Dealfront Digest is here and we’re wrapping up the year with a stocking full of insights! Learn more about useful tools and how you can optimize your strategies as we toast to a successful year and look ahead to 2025.

Dealfront Blog: Stay up to date

End-of-Year Sales Strategy: Prioritizing Key Accounts

For many companies, closing the year strong can make all the difference, not only for hitting goals but for setting the tone for next year.

Creative Ways to Find New Prospects Faster

Uncover innovative ways to accelerate your prospecting and fill your pipeline with high-potential leads.

Exclusive Insights & Expert Advice

Stream by Dealfront

Stream is our next-gen, Netflix-style streaming platform for professionals and businesses focused on learning, growing, and excelling in their field. Launching January 1st!

The Sales Stoic

Daily doses of inspiration, philosophy, and practical advice brought to you by thought leaders Jack Frimston and Zac Thompson, to help you overcome the challenges of sales with clarity, confidence, and integrity.

Revenue Insider #7 - Company vs Person Website Visitor Identification

Join Dealfront's CRO, Kevin McIntyre, as he explores the benefits of focusing on company-level website visitor identification over person-level insights. Kevin highlights how this approach drives scalable, compliant, and impactful marketing and sales strategies.

Insights: What our customers achieved with Dealfront

How SuperOffice boosts B2B sales with Dealfront

Faster and better informed: This is the result of the collaboration between SuperOffice and Dealfront. Learn how their sales, marketing and support teams save up to 70% research time and enhance their performance with Dealfront.

Unlocking Success: How Leadfeeder by Dealfront Drives 75% of Actito's Sales

Find out how Actito are identifying new prospects daily and how their SDRs are making the right connections at the right time with Leadfeeder by Dealfront.

Well, that’s a wrap for this month, and the year! So, as you deck the halls and rock around the Christmas tree, don’t forget to keep optimizing those strategies. Wishing you a season full of joy, success, and maybe even a few extra deals under the tree.

And for one final little Christmas gift, we had a word with the man of the hour and he’s shared a few words to help guide you through these final weeks of the year! See you in 2025!

Talk soon 👋🏻

The Dealfront team

Hi Jamie,

The latest edition of Dealfront Digest is here and packed full of insights! Dive into the world of sales and marketing and learn more about useful tools and how you can optimize your strategies.

Dealfront Blog: Stay up to date

Essential Guide to Cold Calling & Emailing Laws Across Europe

Make sure you stay compliant with all your cold outreach across Europe. Here’s the low-down on the privacy laws that could affect your strategies and how you can avoid the minefield of data privacy!

Multi-Channel Outreach From the pros: 7 Experts Share Proven Strategies and Tips

Top sales professionals today recommend a multi-channel outreach strategy to overcome message saturation in traditional single channels. See how the experts combine LinkedIn, email, phone calls, and in-person events, to build trust and leverage brand familiarity.

Exclusive Insights & Expert Advice

Coming soon: Playbooks

Get ready for the launch of Dealfront’s new Playbooks - designed to make personalized outreach easier than ever. Sign up now to be the first to access our powerful, ready-to-use strategies for boosting your sales success.

Revenue Insider #5 - Market Shifts and Efficiency Focus

In this edition, follow advice from Kevin McIntyre, Dealfront’s CRO, as he explains how market shifts and the post-pandemic focus on efficiency are shaping the future of B2B SaaS.

It’s Marketing’s Fault Podcast: Rethinking Lead Generation Strategies with Sam O’Brien

Tune in to hear from our very own VP of Marketing, Sam O’Brien, who is guest speaker in this episode of It's Marketing's Fault. He discusses the evolving roles of lead generation and demand generation, as well as Dealfront's approach to Sales Intelligence, shifting buyer behaviours, and the importance of targeted marketing and sales collaboration to drive results.

Insights: What our customers achieved with Dealfront

How Regis24 Leverages the Best Company Data: Dealfront, the All-in-One Solution for GDPR-compliant Data

Regis24 uses Dealfront for expert data management, giving them an overview of clients and target companies. They also share how they use the platform for “classic” lead generation and new client acquisition.

How Enterprise Health Achieved Increased Brand Visibility with the Dealfront Platform

Enterprise Health wanted to reach companies through programmatic display ads and identify those clicking through to visit their website. But how can this be accomplished while also saving the marketing budget? We explore how they achieved their goals using Dealfront.

Talk soon 👋🏻

The Dealfront team

Hi Jamie,

The latest edition of Dealfront Digest is here and packed full of insights! It might be a short month, but we’re not short-changing you! Dive into the world of sales and marketing in this jam-packed issue and learn more about useful tools and how you can optimize your strategies.

Dealfront Blog: Stay up to date

What are Trigger Events?

Ever wonder how to time your sales outreach perfectly? This article breaks down what trigger events are, why they matter, and how they can revolutionize your sales strategy. Learn how to leverage key moments like funding rounds or leadership changes to craft timely, personalized outreach that stands out.

Boost Your Marketing Strategy with Sales Intelligence Data

Enabling marketing teams with sales intelligence data can lead to higher quality audience targeting which ultimately drives business growth. Find out how marketing can use sales intelligence data to best effect.

Exclusive Insights & Expert Advice

Target Award Winning Companies

Learn how to target companies that recently won an award with our latest Play. Using this trigger event you can benefit from more targeted marketing and sales efforts, unlock opportunities for cross-selling and upselling, and learn how to reach out at the perfect moment.

Revenue Insider #10 - Strategic Forecasting as a Core Challenge

Catch up on the latest from Dealfront’s CRO, Kevin McIntyre, as he explores the relationship between the CRO and RevOps and how the collaboration needed in this relationship can drive both immediate revenue growth and long-term success.

Dealfront Stream: Tune in to exclusive series

The Sales Stoic

February’s Stoic meditations are focused on the theme of resilience and inner strength. This month join Jack and Zack to explore how you can develop your emotional resilience, maintain composure in challenging situations, and strengthen your inner resolve against external pressures.

All B2B Marketing - How to run your first ABM campaign

Join Sanjana Murali in conversation with Declan Mulkeen, CMO of StrategicABM and trusted ABM advisor to top B2B tech brands. As the host of the Let’s Talk ABM podcast, Declan brings his passion and expertise to the table, sharing actionable insights to help you master account-based marketing.

Growth Machines - Using in-app messaging for tailored user experiences

In this episode of Growth Machines, host Vincent Jong sits down with Todd Olson, co-founder and CEO of Pendo to explore the powerful PLG strategies used by businesses of all sizes, from startups to global enterprises. Tune in to learn about personalized onboarding flows, smart go-tomarket tactics, and how AI-driven campaigns can boost user engagement and retention.

Revenue Career Ladder

There’s even more coming to Stream by Dealfront over the coming weeks and months. Next to launch will be a brand new series, Revenue Career Ladder, hosted by Dealfront’s very own Jamie Pagan. Keep your eyes peeled for this one if you’re interested in taking the next step in your career, or are looking for inspiration for a change and a new challenge!

Talk soon 👋🏻

The Dealfront team