The Sales Stoic

March 24th - The Depth Of The Every Day Grind

6 min

“Eat like a human being, drink like one, dress well, get married, have children, get involved in your community, deal with criticism, handle a difficult sibling, father, son, neighbour, or companion. Show us through these everyday actions that you’ve truly learned from the philosophers.” - Epictetus

Stoicism isn’t about grand gestures, it’s about how you show up in the small, daily moments. Integrity, patience, and self-control aren’t just for big challenges; they’re built through consistency in the mundane.

In sales, true growth isn’t found in the big wins alone but in the daily grind. Each email, every call, and even rejections are chances to refine your craft.

Success isn’t about perfection; it’s about consistently doing the right thing, no matter how small.

Over time, those small efforts add up to something extraordinary.

Actionable tips:

  • Next time a client pushes back or things don't go your way, take a breath before reacting. Ask yourself how a Stoic would handle this - calmly and with perspective.
  • Every conversation, every demo, even rejections, are steps toward mastering your craft. Celebrate the process, not just the big results.

Remember you will die.

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Follow Jack & Zac: Jack: https://www.linkedin.com/in/jack-frimston-5010177b/ Zac: https://www.linkedin.com/in/zac-thompson-33a9a39b/

Connect with We Have a Meeting: LinkedIn: https://www.linkedin.com/company/we-have-a-meeting/ Website: https://www.wehaveameeting.com/

Disclaimer:

The Sales Stoic draws inspiration from the profound wisdom of Stoicism as presented in Ryan Holiday's "The Daily Stoic." As avid readers & fans, we deeply respect the work of Ryan Holiday, and acknowledge the significant impact of Stoic philosophy on our own approach to sales and life.

While The Sales Stoic applies the core principles of Stoicism to the unique challenges and opportunities faced by salespeople, it is an original work with its own distinct voice and focus. We aim to build upon the timeless wisdom of Stoicism to empower sales professionals with practical guidance and actionable insights for success in their careers and personal lives.

  • Jack Frimston

    Jack Frimston

    Co-Founder at We Have a Meeting

  • Zac Thompson

    Zac Thompson

    Co-Founder at We Have a Meeting

The depth of everyday grind, 24th of March. It's a good month to be alive, I'm very happy. Eat like a human being, drink like one, dress well, get married, have children, get involved in your community, deal with criticism, handle a difficult sibling, father, son, neighbor or companion. Show us through these everyday actions that you've truly learned from the philosophers.

So it's all very well sitting here on our couch, on your little pedestal, Mr. Thompson, saying that, we know sales and yeah, we know stoicism, but actually you can't just know something. You've got to live it. That's the thing with stoicism. You've actually got to put it into practice every single day. You don't complete one day and say, look at me, I'm Marcus Aurelius. It's an ever changing compass. And it makes me think about mastery.

Okay. And Rob Green, Rob Green. Yeah. You don't know that well. First name terms. Yeah. Rob, Robert, Robert Bob depends. Okay. You obviously don't know Robert Green mastery and it's about working and being on this path to every day. Is it moving the needle closer towards getting better? And yeah, there'll be setbacks and yeah, there'll be challenging times, but you were put on this earth.

And when you find your, call it your purpose, your why, I don't want it to be too airy fairy, but we call it green lights, don't we? We've stolen that. We call them the green lights. But you know, there's been points in my life where I've been on a mission and it's felt very stop start. It feels like this isn't right. This isn't like, I was on a cruise ship and I was trying to be in the theater shows. And I turned up to a dance audition and everyone laughed. And I felt like this isn't right. I be trying to learn to dance at the age of 29.

But actually when you get on the right path and it feels like, this is smooth sailing. Yeah, there's going to be hard times and setbacks. That's when you know. And when you know you're on the path to mastery, well, that's when you want to go all in and start to get really, really good at something. You took that where I wasn't expecting to go. Actually, there's a there's another point you made earlier that I just want to go back to, if I may please, please my love. And so there's two things, right? I'll lay this out in a martial arts way first.

There's a guy called Gary Tonin, right? Very famous jujitsu athlete. And when he goes and teaches seminars at different gyms to make it interesting for himself, he doesn't just like come in and go like, I'll just smash you all. He goes, start with like a fully locked in submission. I'll try and escape. Now people are leaving. So I tapped out Gary Tonin. Can't believe that tapped out. Gary Toner telling all their friends, they tell everyone like I tapped him out twice. But to him, he's not bothered about that. He's like, I actually use this as a way of can I put myself in the worst possible position and get better? So not just going in with like ego, going in with like, how can I be better? And for people who are selling on the phone, if you're learning a new technique that makes you feel uncomfortable, you shouldn't be avoiding it. You should be trying to do more of it. It feels uncomfortable because the pathways aren't in your head yet. They're not all wired up and nice and working smooth. It's how can I lean in and actually do the thing that feels the most uncomfortable to give myself the fully rounded skillset. And that's what Robert Green's talking about there in mastery. Mastery doesn't come from just sticking with what you're really good at. It comes from actually leaning into the bits that make you feel uncomfortable and perhaps you're not as good at. Yeah. So it's probably a good task for salespeople is to highlight what are the areas that make you feel uncomfortable? What are the bits that you aren't very good at? What are the bits that you don't like? Why don't you like them? And if you were good at them, what would happen then? And starting to reframe things and thinking about things in a different way.

and then you can start to like build it up. Life is so short and life is so beautiful and it is about like putting yourself in situations that even if you do something, like I did a skydive and I absolutely hated it, but I did a skydive. I can look back and I can go, right, cool. You hated the whole thing? I hated the whole thing. It was awful. Even during it? Even during it, was Flying through the air, thought, I'm not enjoying this. Yeah, I didn't enjoy that bit. That's normally not what you're here No, was, most people say it's kind of like liberating.

But I was so scared the man made me stand on his toes. What? While you were through the air? While we were falling through the air. He said it would make me feel safer so I stood on his feet. Wow. Anyway, but life is all about experiences and I wouldn't know... What should you experience with? I've been to Yo Sushi before. Nice. Yeah. But I wouldn't want to be sat there in life thinking, I wonder what skydiving is like. I wonder what that feeling is. I can sit on this sofa comfortably.

and say it one of the worst experiences I ever had. But at least it's out there. Would I do it again? Yeah, because maybe the experience will be different. But we do try to live our life as yes men, don't we? Because again, no. But only by saying yes, do you learn and like you taste many different things. And then all of a sudden you go, somebody invited me to play squash last year. Never played squash before. Would I be good? I'm quite good at table tennis. I thought it would be good. I was awful. I lost every game.

I've been going, I've been going on a regular basis and I still lose and I'm going to get on Sunday. I can't wait, but it's about putting yourself in those situations and you're not going to get better and you're not going to be good straight away, but you've got to do things consistently and then you'll learn. It's just an amazing thing that you've just said. And, I just thank you so much for your insight. I've been Jack Frimston. I've been Zach Thompson. Remember you will die. The air conditioner now.

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